Ember’s old site was a single PDF menu linked from Instagram — no reservations, no real presence, and a kitchen that had outgrown it years ago. We built a full site around the actual rhythm of the restaurant: brunch through late-night drinks, with reservations built in instead of bolted on.
Online reservations +46% in the first month, with average online party size up alongside it.
“We used to lose people at the "text us to book" step. Now the table’s just booked before they’ve finished scrolling the menu.”