Rove rents out a fleet most people only see at car shows — Lamborghinis, Rolls-Royces, the occasional Ferrari — and their site needed to close that gap between "looks incredible" and "actually reserve one." We built something cinematic enough to match the fleet and fast enough not to lose anyone along the way.
Reserve-now conversion up 2.4x versus the previous site; average booking value up 18%.
“The old site made a Lamborghini look like a rental car. This one makes the rental car feel like the whole point of your weekend.”